You will study specialist modules that will cover topics like business intelligence and marketing metrics, in which you will develop expertise in data analytics tools as well as management strategies for the analysis of organisational data.

This programme is also available as MSc Business with Business Analytics with Advanced Practice which includes either an internship or project.

The course includes two modules that are focused on developing global management competencies. Topics during these modules include emotional intelligence, cultural awareness and the ability to work in diverse groups and teams, as well as project management and decision making.

The course culminates in a Masters dissertation where you’ll tackle an issue faced by a real client. Throughout the course, there’s a focus on self-development and employability.

How will I be taught and assessed?

• Teaching is delivered through lectures, seminars and workshops, totalling around 14 hours per week
• You’re expected to engage in independent study, around 33 hours per week
• Assessment is based on coursework and our methods include essays, reports, group work and presentations.
• Taught by experienced lecturers and academics who use their industry experience to demonstrate how theories translate into real-life situations.
• Technology-enhanced learning is embedded throughout the course to guide your preparation for seminars and independent research
• Benefit from weekly academic support sessions designed to build your ability and confidence as an academic learner
• You will be assigned a guidance tutor at induction who you will meet with regularly during your studies

Our graduates typically go into professional and graduate management positions and, by the end of the course, you’ll be well-equipped to follow them. Thanks to the specialist modules – Business Intelligence, Marketing Metrics and Analysis, and the dissertation/consultancy project – you’ll have a particular edge in areas related to business analytics, including market research, digital marketing and consulting.

Upon successfully completing your course, you may undertake further professional development and training through Professional Pathways programmes. These are offered to our graduates for free, from our partner