For over forty years, Design for Industry BA (Hons) has empowered graduate designers with the knowledge, skills and creative confidence to design products, services and experiences relevant to the needs of people, society and business. We are proud to state that the world’s foremost design leaders and countless globally respected design practitioners are ex-graduates of our course.

Combining industry-run projects with academic learning, we ensure that you have the skills necessary to make a significant contribution to your chosen field of professional design practice.

After completing your four years of study, you will have developed your intellectual and practical skills in preparation for employment or further study. You will be able to employ the full range of communication skills at a designer’s disposal (such as sketching, model making, CAD work) towards the research, exploration and execution of a design project.

The course culminates at the annual New Designers exhibition in London, where our graduates are given the opportunity to make contact with industry and celebrate the outcomes of their final major projects on a public platform.

Some of our recent graduates have secured jobs in many London based agencies, such as ForPeople, DCA and Native. They always make an appearance at New Designers, scouting for new talent and often inviting newly graduating students to interview.

Real-world industrial experience lies at the heart of our course, as we believe that it is key to building the knowledge and skills for a successful career in design.

You have the opportunity to apply for a professional placement in your second and third years of study. Placement experience gives you a competitive edge as it can considerably develop your skillset and is highly sought by graduate employers. Many students acquire placements with global brands and leading designers/design consultancies such as: Grohe AG, Mars, Tom Dixon, Unilever, The Alloy, Black + Blum, Forpeople, Native, Seymourpowell, Therefore, Tin Horse and Plan. We believe this ‘real-world’ experience is invaluable.

You also have the opportunity to study abroad with a partner institution on our exchange programme, helping you to gain a more global perspective on design. Recent exchange destinations include Australia, Taiwan and South Korea.