UK80 MSc Digital Marketing Communications Manchester Metropolitan University
The way we communicate with, reach and engage customers has changed dramatically in the digital age. As such, opportunities for careers in digital marketing are growing all over the world.
Accredited by the Institute of Data and Marketing, this is a specialist course designed to develop your knowledge and skillset in evidence-based, applied digital marketing strategy and campaign planning. We welcome students from all over the world, who have a passion for digital and want to develop their professional practice and enhance their marketing career prospects.
You’ll develop your knowledge and skills through a mix of collaborative teaching and group workshops with industry-skilled, research-active academics, live client briefs and specialist guest lectures.
The latest insights from industry
This course is designed around the latest advancements in the digital environment with units that allow you to develop specialist digital marketing skills, highly sought after by employers.
Taught by experienced digital experts, you’ll gain unique insights and the vital skills needed to succeed in this rapidly expanding sector.
A world of opportunity
Outside the course, our internship and networking opportunities will offer you the chance to put your skills to the test and to make valuable contacts.
Whatever your preferred career direction, in-house, agency or freelance, studying with us will help you find your passion and ensure you have the knowledge and skills to succeed as a strategic digital marketer.
By the time you graduate, you’ll have developed valuable skills and the critical knowledge to succeed in this exciting, constantly evolving industry.
Employment opportunities are expanding globally. Finding roles as a digital marketing executive, digital brand manager, social media or digital account executive or manager, or as a content creator or manager are just some of your options, you’ll also be able to explore roles in exciting new areas of this industry such as:
High-level operational and strategic planning roles could also be within your reach, where you may work on evolving digital campaigns. With your newly acquired knowledge and skills, you will also be able to pursue a freelance career in digital marketing communications, or even create your own agency.
Our graduates are working in exciting roles all over the world, with local, national and international companies including:
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