Fashion buying requires both strong commercial understanding as well as theoretical knowledge. After looking at the roles and responsibilities of buyers – from design concept to point of sale – you’ll focus on the business side of fashion, building your knowledge of planning, branding, public relations/communications and social media platforms.

You’ll study computer-aided design (CAD) to ensure that your design and marketing concepts can be presented and communicated in a professional, and industry-recognised, style. You’ll also cover report writing, data selection, presentation and critical analysis.

We have embedded sustainability and social responsibility into our curriculum and aim to give you the tools to drive innovation at all stages of the buying process. We will also equip you with the practical skills you will need to take on the challenges of our rapidly evolving industry, in particular the shift in consumer demand from high street to online shopping.

Our graduates go on to a variety of areas within fashion buying. Recent employers include ASOS, Selfridges, Next, Reiss, Marks & Spencer, River Island, and Joules, among many others.

Luke Naunton secured a role with Marks & Spencer after graduating, as an assistant buyer in London.