UK50 BSc Business and Management (Marketing) University of Reading
Examine core areas of business in your first year – including strategy, accounting and data analysis, as well as personal development – before focusing half of your studies in second year on marketing topics, from operations and human resources to social responsibility. You may choose to specialise entirely in marketing in your final year, or retain an equal balance between marketing modules and wider business content. This course is accredited by the CIM.
Graduates can expect to be well prepared for a variety of careers in marketing, and will receive exemptions from all but one of CIM’s Certificate-level professional exams.
Our Business, Management and Marketing programmes are ranked among the top five in the UK for career prospects.1 Graduate with the ability to understand, interpret and predict marketing and business actions – incredibly valuable skills in the working world. Employers of our graduates include Mars, Waitrose, Microsoft, Mercedes, Unilever and Disney.
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