AU42 Master of Global Business (Global Marketing Management) 2000

  • THÔNG TIN CHUNG

    EMBARK ON A GLOBAL CAREER WITH OUR MULTI-CITY LEARNING EXPERIENCE

    Immerse in new cultures, step out of your comfort zone, develop cross-cultural understanding, gain real-world experience and engage with some of the world’s top companies with SP Jain’s Master of Global Business (MGB) program. Designed exclusively for graduates with 0-3 years of work experience, the postgraduate program trains students to appreciate and adapt to different business environments, cultures and markets, preparing them for a lifetime of decision-making and leadership.

    Students of the program study in Dubai, Sydney and Singapore, and this multi-city learning model is the most striking feature of the MGB program. Exposure to different countries, cultures and business centres makes this program, and, in turn, our students truly global.

    GLOBAL MARKETING MANAGEMENT

    SP Jain offers its postgraduate students a modern and innovative specialisation in Global Marketing Management that provides them with the latest and up-to-the-minute insights in international marketing practices. This specialisation covers areas like Research for Customer Insights, Omnichannel Buyer Behaviour, Brand Management & Integrated Marketing Communications, Digital Marketing, Customer Value Management, Sales & Channel Management and B2B Marketing. These subjects will also enable you to understand and map customers’ journey in order to design processes necessary to ‘wow’ them in a digital marketplace. On completing this specialisation, students will learn to implement marketing strategies that build strong customer relationships, create substantial value and integrate market-facing activities.

  • ĐIỀU KIỆN ĐẦU VÀO
    • Bachelor degree
    • Working experience: 0 - 3 years
    • SP Jain Aptitude Test (SPJAT) (or GMAT, GRE, CAT)
    • Only shortlisted candidates are invited for the final interview 
  • ĐIỀU KIỆN NGÔN NGỮ
  • HỌC BỔNG
  • THỰC TẬP (HƯỞNG LƯƠNG)
  • ĐỊA ĐIỂM

Tóm tắt

  • Phí ghi danh

    0

  • Độ dài khoá học

    1 năm

  • Kỳ nhập học

    Tháng 1

    Tháng 5

    Tháng 9

Phí Cơ Bản

  • Loại Tiền
  • Học Phí
    Trên năm
  • Phí Sinh Hoạt
    Trên năm
  • Tổng