Launch a career in the booming world of business insight with Deakin's Bachelor of Business Analytics. Through rigour and applied study, you’ll learn how to become a data translator creating innovative solutions for common business.

Ready to lead critical business decisions with data-driven insights?

In Victoria’s only specialised business analytics course, you’ll learn practical commercial skills to interpret data and information, so you can solve problems and create opportunities for businesses. Work on real-world projects, use the analysis tools needed in business and get industry experience translating insights into impact.

Business analytics requires people who understand how businesses structure their information architecture and how technology can improve processes, products and services. You will get exposure and practice in packages including Python and Tableau.

Through this course, you'll develop critical thinking and analysis skills through topics like:

• business intelligence and data warehousing
• data analysis
• information architecture
• information security and governance
• planning commercial systems
• processes and workflows
• professional and business ethics
• project management.

You’ll also have the opportunity to get hands-on experience with a work-integrated learning unit, with options for community-based volunteering, team projects or business internships.

Your world-class business education will be supported by teachers who are active field professionals with industry connections. Our business analytics program has been developed in partnership with some of the biggest names in the industry, including IBM, Microsoft, Deloitte, Ernst & Young and PwC. You’ll benefit from the latest knowledge, strategies and approaches to learning and the opportunity to grow your professional network before you graduate.

The key role business analysts play in ensuring organisations achieve real impact from their analytics initiatives is increasingly sought after. In 2018, 62% of Asia-Pacific companies had plans to hire data analytics graduates, up from 35%in 2017.* Deakin graduates have the business mindset and practical experience needed to meet this demand. You’ll be set up for success in a variety of roles including:

• business analyst
• business intelligence specialist
• computer system analyst
• data analyst
• digital transformation consultant
• information analyst
• information manager/information officer
• market analyst
• predictive modeller.