BSc (Hons) Sport Business and Leadership places significant emphasis on the development of business and leadership skills, to meet the growing demand for sport business leaders, managers, and coaches in the national and international commercial sport business sector. The degree is split into three levels. In the first level you’ll develop a breadth of knowledge and skills, including sport management, sport marketing and communication, sport leadership, sociological aspects of sport, and sport coaching.

In the second and third levels of the degree you’ll have the opportunity to specialise; choosing from a range of sport business and leadership concepts, including digital sport marketing, leadership and team dynamics, strategic sport management, global sport business, events design, and leading elite sport cultures.

Whatever your ambitions, we’re here to help you to achieve them. We’ll support you to identify the skills you’re learning during your course, find your strengths and secure practical experience so that when it comes to applying for jobs or further study you’ll feel confident in standing out from the crowd.

We are committed to helping you to achieve your career and study ambitions, which is why if you complete our Employability Plus Gold programme or Changemaker Gold certificate alongside your studies – and if you haven’t secured full-time employment 12 months after graduating* – we will secure a three – six month paid internship for you, or support you into postgraduate study.

Optional Work Placement Year/ Opportunities Abroad

You will complete a work placement at a local sport organisation/provider, and you will learn the key principles of undertaking robust research projects.

Graduates from this course should be excellently placed to pursue a career in sport business and management, sport marketing, sport events management, sport coaching, move into further study, or apply the transferable skills nurtured to a range of other graduate career pathways.