This course addresses the worldwide shortage of graduates in digital business and provides you with vital experience and understanding of contemporary and emerging digital technologies for the future, their management, how to communicate your knowledge, and work with others. Also, this course offers you an exciting opportunity to understand the interdisciplinary and multidisciplinary character of digital business.

The shortage of graduates with knowledge of digital business and the necessary skills to make digital businesses successful is recognised by governments, non-government agencies and leading technology companies. Accordingly, you will learn how digital technologies transform businesses and markets, establishes new opportunities for value creation, disrupts traditional business models, and how digital technologies are applied in every aspect of business. You will cultivate deep analytical and critical skills when you demonstrate your understanding of digital transformation and business. You will also have the opportunity to examine the technological drivers of change and the roles people have in digital business.

The course will prepare you to work within traditional or digital businesses, to start your own company, or work as a consultant. You could work in any industry, from manufacturing, to retail, to the service industries, media, arts, entertainment, sport and more, at multinational and major companies. If you choose to go on to further study, for example doing a PhD, the course provides you with a strong platform as you would have experienced how to do research into digital business and critique your findings, evaluate latest technology developments, and be able to assess the impact of digital technology and transformation within business settings.

CAREER DESTINATIONS

• Operations Manager

• Supply Chain Manager

• Digital Marketing and Account Manager

• Project Manager

• Consultant

• Business Analyst.